Objectives
Tailor audience and conversion signals to your business KPIs.
Tailor audience and conversion signals to your business KPIs.
From CLV to checkout likelihood - tailor custom audiences and conversion events to the outcomes that matter to your business.
From CLV to checkout likelihood - tailor custom audiences and conversion events to the outcomes that matter to your business.
Define what your signals optimize for.
Innkeepr's Incremental Al tailors audience and conversion signals to your business objectives - from checkout likelihoods to order values to lifetime value.
How current growth teams use objectives.
From CLV optimization to multi-dimensional goals - tailored to how your business actually measures success.
E-commerce
predicted_clv
Acquire customers who stay and spend more.
new_customer_probability
Scale first-time buyer acquisition.
repeat_purchase_likelihood
Target users likely to come back.
Subscription
subscriber_ltv
Optimize for long-term subscription value.
trial_to_paid_probability
Focus on trials that convert.
churn_risk_score
Exclude high-churn-risk users.
SaaS / Lead Gen
demo_to_close_likelihood
Prioritize leads that close.
predicted_arr
Weight conversions by deal value.
product_qualified_score
Target users showing buying signals.
E-commerce
predicted_clv
Acquire customers who stay and spend more.
new_customer_probability
Scale first-time buyer acquisition.
repeat_purchase_likelihood
Target users likely to come back.
Subscription
subscriber_ltv
Optimize for long-term subscription value.
trial_to_paid_probability
Focus on trials that convert.
churn_risk_score
Exclude high-churn-risk users.
SaaS / Lead Gen
demo_to_close_likelihood
Prioritize leads that close.
predicted_arr
Weight conversions by deal value.
product_qualified_score
Target users showing buying signals.
E-commerce
predicted_clv
Acquire customers who stay and spend more.
new_customer_probability
Scale first-time buyer acquisition.
repeat_purchase_likelihood
Target users likely to come back.
Subscription
subscriber_ltv
Optimize for long-term subscription value.
trial_to_paid_probability
Focus on trials that convert.
churn_risk_score
Exclude high-churn-risk users.
SaaS / Lead Gen
demo_to_close_likelihood
Prioritize leads that close.
predicted_arr
Weight conversions by deal value.
product_qualified_score
Target users showing buying signals.
E-commerce
predicted_clv
Acquire customers who stay and spend more.
new_customer_probability
Scale first-time buyer acquisition.
repeat_purchase_likelihood
Target users likely to come back.
Subscription
subscriber_ltv
Optimize for long-term subscription value.
trial_to_paid_probability
Focus on trials that convert.
churn_risk_score
Exclude high-churn-risk users.
SaaS / Lead Gen
demo_to_close_likelihood
Prioritize leads that close.
predicted_arr
Weight conversions by deal value.
product_qualified_score
Target users showing buying signals.
Frequently Asked Questions
Can I create multiple objectives?
Can I create multiple objectives?
Can I create multiple objectives?
How do I define custom objectives?
How do I define custom objectives?
How do I define custom objectives?
How often do objectives update?
How often do objectives update?
How often do objectives update?
A fast-growing skincare brand needed to scale new customer acquisition without inflating costs.
-14.3%
blended CAC
+23.8%
AOV from new customers
+53.4%
ad spend
"With Innkeepr, we found a way to guide algorithms towards new segments instead of just feeding them raw conversions. The predictive audiences are more precise than any custom audiences we've used before — and the performance lift was immediate"
Alexander Pelz
CEO, Rosental
A fast-growing skincare brand needed to scale new customer acquisition without inflating costs.
-14.3%
blended CAC
+23.8%
AOV from new customers
+53.4%
ad spend
"With Innkeepr, we found a way to guide algorithms towards new segments instead of just feeding them raw conversions. The predictive audiences are more precise than any custom audiences we've used before — and the performance lift was immediate"
Alexander Pelz
CEO, Rosental
A fast-growing skincare brand needed to scale new customer acquisition without inflating costs.
-14.3%
blended CAC
+23.8%
AOV from new customers
+53.4%
ad spend
"With Innkeepr, we found a way to guide algorithms towards new segments instead of just feeding them raw conversions. The predictive audiences are more precise than any custom audiences we've used before — and the performance lift was immediate"
Alexander Pelz
CEO, Rosental
© 2025 Innkeepr. All rights reserved.
© 2025 Innkeepr. All rights reserved.
© 2025 Innkeepr. All rights reserved.